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Look at that picture and tell me that there isn't something wrong with this campaign.
Here is a quick excerpt from the press release:
SinlessTouch.com shakes up the adult novelty industry with its Buy a Sex toy, save a child Charity Program.Social responsibilty is great, but this is poorly executed. It needs to be revamped and fixed ASAP.
"The Buy a Sex toy, save a child Charity Program is our commitment to society. We've always known that a sustainable business needs the support of healthy communities and a high quality environment. We aim to be the most trusted retailer wherever we trade by demonstrating a clear sense of social responsibility. " said Jessica Blake, Sinless Touch Vice President of Corporate Communications.
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