"Their latest best-seller: "You: on a Diet," subtitled "The Owner's Manual for Waist Management," was No. 1 on The New York Times best-seller list of advice books in mid-December and their book, "You: the Owner's Manual" was No. 7.
Picture of health
To look at Roizen, it's clear that his waist self-management is working flawlessly for him. His face is unlined, and at 5 feet, 4 inches tall, he wears his 135 pounds well.
Did he ever struggle with weight, the focus of his book and his medical inclinations? Roizen offers a brief frown, a glance at the ceiling of his book-lined office -- many of them his books, buttressed by awards, plaques and appreciative letters -- and acknowledges yes, years ago in between competitive squash seasons.
Roizen, whose offseason weight would balloon to perhaps to 150 pounds before the beast was subdued, says dieting and a healthy lifestyle have been too much trouble for most people.
"We have not made healthy as much fun as we've made video games or as much fun as we made reality shows, and it should be," he says. "The mistake we've made with healthy is not making it understandable enough for everyone to enjoy their own body and understand what's going on."
That's where the YOU brand enters the picture. Like the earlier Roizen-Oz books, "You: The Smart Patient" and "You: The Owner's Manual," "You: On a Diet" offers healthy advice in simple language meant for the masses.
Example: They describe fat as an energy bank account for making needed withdrawals and compare cholesterol in arteries to grout used to fix cracks in shower tiles."
I think that I am going to check the books out.