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Give me Coke with Extra Caffeine

"Coca-Cola Blak is a new cola-coffee beverage that will debut next month in France. Also during the presentation, Coke marketing chief Mary Minnick said Coke was introducing higher- margin extensions in the fast-growing water category and that it plans to launch "Tab" energy drink targeting women."
Watch out Starbucks.

Comments

Anonymous said…
LAUNCH Tab? Tab has been around for AGES. Or maybe it disappeared at some point and it's coming back? I remember my mom drinking Tab day in and day out when I was a kid. Now that I think about it, maybe they replaced it with Diet Coke.
Jack Steiner said…
JG,

I wondered about that as well.