December 07, 2005

Give me Coke with Extra Caffeine

"Coca-Cola Blak is a new cola-coffee beverage that will debut next month in France. Also during the presentation, Coke marketing chief Mary Minnick said Coke was introducing higher- margin extensions in the fast-growing water category and that it plans to launch "Tab" energy drink targeting women."
Watch out Starbucks.

2 comments:

jg said...

LAUNCH Tab? Tab has been around for AGES. Or maybe it disappeared at some point and it's coming back? I remember my mom drinking Tab day in and day out when I was a kid. Now that I think about it, maybe they replaced it with Diet Coke.

Jack's Shack said...

JG,

I wondered about that as well.